Assume Adobe AD0-E602 Dumps PDF Are going to be The Best Score [Q11-Q27]

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Assume Adobe AD0-E602 Dumps PDF Are going to be The Best Score

Adobe Experience Platform AD0-E602 Exam and Certification Test Engine

Adobe AD0-E602 Exam Syllabus Topics:

Topic	Details
Topic 1	Segments and activation: This exam section deals with how to create segments and activate destinations, set up new destinations, and deploy concepts required to target identities in destinations.
Topic 2	Schemas and profiles: In this section of the exam, the understanding of topics is measured such as the Adobe Experience Platform concepts and how to utilize profile features.
Topic 3	Business analysis: This particular section of the exam deals with topics such as how to identify use cases that tie back to business KPIs, doing data analysis on customer segments in the platform, and showing an understanding of data flow concepts.
Topic 4	Privacy and data governance: In this section of the exam, the topics that are covered include the demonstration of an understanding of DULE policies and their impacts on data availability at destinations. This also ensures that privacy and data compliance strategies are practiced.

NEW QUESTION 11
Which two standard widgets are available in a Profiles overview dashboard of Real-time CDP? (Choose two.)

Profiles added

Profile source

Identity graph

Identity overlap

NEW QUESTION 12
A Real-Time CDP Business Practitioner has a client who wants to target audiences across Facebook. To send segments to this social destination, what are the first two steps they should take? (Choose two.)

Check Facebook account prerequisites

Confirm use cases for journey optimization

Connect to the destination

Export segment to destination

NEW QUESTION 13
A retailer who is an Adobe Real-Time CDP (RTCDP) customer wants to understand the percentage split of different age groups who buy their athletic shoes to help inform which age group to reach in their next shoe marketing campaign.
Which two steps should the retailer take to analyze their shoe segment in this way using RTCDP? (Choose two.)

Create multiple segments which OR each age group attribute with athletic shoe purchaser events

Divide the size of each age group segment into the total sum of all purchaser events to get percentage splits for analysis

Divide the size of each age group segment into the total sum of athletic shoe purchaser events to get percentage splits for analysis

Create multiple segments which AND each age group attribute with athletic shoe purchaser events

NEW QUESTION 14
An Adobe Real-Time CDP Business Practitioner wants to forward raw website events to an analytics destination in real-time rather than sending a segment using a cookie identifier.
Which type of destination should the practitioner use?

Streaming Profile Export Destination

Connection

Extension

NEW QUESTION 15
A data steward is working with a client who has provided geographic dat a. Which labeling option is appropriate to categorize this type of data?

Identity Data

Contractual Data

Sensitive Data

Profile Data

NEW QUESTION 16
A marketer sets up a new Amazon S3 source in real-time CDR A few days later, the marketer wants to check for any errors with ingestion.
In which two places should the marketer look for ingestion errors? (Choose two.)

Dataset activity

Source’s dataflow activity

Segments detail

Profile details

NEW QUESTION 17
An Adobe Real-time CDP customer is currently experiencing a low match rate with the Google DV360 connection when sharing cookie-based website retargeting audiences due to users visiting their website from a Safari browser. This customer also has a 70% authentication rate on their website with users logging in with an email address.
What could an Adobe Real-time CDP business practitioner suggest to improve the reach of the customer’s website retargeting audiences with Google?

Only send users who have visited the website using another browser (e.g. Chrome)

Share the segment using the Google Customer Match connection using hashed email addresses as the target identity

Share the segment using the Google Customer Match connection using ECID as the target identity

NEW QUESTION 18
A Real-Time Business Practitioner wants to receive alerts when an error occurs while ingesting data from a source connection. Which method should the practitioner use to enable this?

Subscribe to source flow run failure alerts

Subscribe to failure alerts from monitoring Ul

Create failure alerts in source workflow

NEW QUESTION 19
A retailer implements Adobe Real-Time CDP and is able to combine in-store purchase data with purchase data from their website using a phone number as the primary key. This retailer’s primary business goal for this year is to acquire new customers. The primary KPI is return-on-ad-spend (ROAS).
For which use-case could segmentation meet the business goal?

Cross-sell/Upsell

Suppression

Customer Re-engagement

NEW QUESTION 20
A financial services company with Adobe real-time CDP is able to combine data sources from their branches and online tools in real time to create one combined segment of recent account openers.
Which two strategic use cases should the financial services company explore when activating this new segment? (Choose two.)

Include segment as a seed for lookalike modelling high LTV

Personalize their website to serve a message upselling account openers with an exclusive savings account offer

Target recent account openers with paid media campaigns advertising check order renewals

Reach new segment with an email campaign reminding openers to set up recurring deposits

NEW QUESTION 21
An Adobe Real-Time CDP Business Practitioner wants to create a segment of users who have purchased an item in the last 90 days and then purchased another item 5 days later.
What type of segmentation could be used?

Frequency Segmentation

Recency Segmentation

Sequential Segmentation

NEW QUESTION 22
An Adobe Real-Time CDP Business Practitioner receives a last-minute request from the marketing department to create segments and make them available as quickly as possible for a campaign going live tomorrow. The segments will use primarily batch datasets, which will not be evaluated for 24 hours.
How can the practitioner speed up the segment evaluation process for these segments?

Evaluate the segment on-demand using the Segment Service API

Evaluate the segment on-demand using the Segment Query Service

Evaluate the segment on-demand using the Experience Cloud Edge

NEW QUESTION 23
A Real-time CDP business practitioner is working with a client who is requiring incoming data to appear in real time to build customer profiles.
Which data ingestion type should the Real-time CDP business practitioner recommend?

Source connector ingestion

Batch ingestion

Streaming ingestion

NEW QUESTION 24
Where would a Real-Time CDP Business Practitioner go to search for Profiles by Merge Policy in the Ul?

Profiles > Merge Policy

Profiles > Browse

Profiles > Union Schema

Profiles > Overview

NEW QUESTION 25
A publication who is an Adobe Real-Time CDP customer wants to reach users who filled out different forms to subscribe to newsletters on their site. When they create one segment of form 1 the size is 5,000 profiles. When they create a second segment of people who filled out form 2 the size is 10,000 profiles. However, when they create a segment that includes form 1 OR form 2, the number of subscribers is 12,000.
What explains why the segment size which includes both forms is 12,000?

3,000 people filled out form 1 or form 2

12,000 people out both form 1 and form 2

3,000 people filled out both form 1 and form 2

NEW QUESTION 26
A Real-Time CDP Business Practitioner needs to analyze a segment’s profile count. The business practitioner is interested in the number of new profiles that are part of the segment and the number of profiles that are getting removed from the segment.
Which profile status types can the practitioner use for this scenario?

Realized and Leaving

Qualified and Existing

Realized and Exiting

NEW QUESTION 27
A Real-Time CDP Business Practitioner is mapping attributes from audience data to a streaming profile export destination. They want to include Active and Expired members in subsequent incremental exports.
What field must they make sure is selected when mapping attributes?

segmentMembership.status

profile.status

event.status

person.status